Overweight and obesity: why do we overeat?

Question of the week: what drives us to overeat to the point of being predisposed to premature death and disease? Although targeted advertising may play a predominant part in poor food choices, overeating and obesity, there are four internal influencers that can increase the incidence of ingesting unnecessary nutrition. These include... 1. Sensory stimulation. Food sources that stimulate the senses are often overeaten irrespective of the presence of physical hunger. For example, the sight, smell, taste, touch and texture of a calorific cake is much more likely to be over consumed in comparison to less 'favourable' food sources such as fruit and vegetables. 2. Inadequate nutrition. Food affects how we feel on a physical, psychological and physiological scale and as a result, can have a positive or negative impact on both the quality, and the quantity of the food sources that we choose to consume. If we fail to feel satiated from a previous snack or meal - be it phys...